PLO 1: Employ theories and practices of classical and contemporary rhetoric across different forms of communication. 
PLO 2: Analyze media across the realms of reading, writing, listening, and viewing through critical thinking and research skills.  
PLO 3: Use performance practices for creative expression and/or to address substantive global and local issues.  
PLO 4: Assess their own roles as global citizen in a media-saturated world, and the social responsibilities of these roles. 
PLO 5: Create media projects using the tools and technologies of media production.  

Whether interested in attending film screenings, networking with industry leaders, joining the Communications Honor Society or completing an Improv Boot Camp, there is no shortage of fun and interesting activities to participate in as a Communication Arts student.

Qualified students seeking an additional academic challenge can participate in the St. Francis Honors Program, where students participate in a series of small, intensive seminars, trips, and other activities that lead towards a senior thesis.

The College is also home to 15 national honor societies and its own Duns Scotus Honors Society which recognizes students for their academic and community achievements.

📢 Advertising & Brand Strategy

You will develop creative advertising campaigns, craft brand messaging, and design promotional strategies that help organizations reach and influence target audiences.

📰 Public Relations & Media Relations

You will manage public communication, write press materials, coordinate media outreach, and help organizations maintain a positive public image.

💻 Digital Marketing & Social Media

You will create and manage digital marketing campaigns, produce social media content, and analyze audience engagement across online platforms.

🎯 Marketing & Strategic Communication

You will help organizations develop communication strategies that support marketing goals, brand growth, and customer engagement.

🏢 Corporate Communication & Nonprofit Outreach

You will develop internal and external communication materials that support organizations, businesses, and nonprofit initiatives.

🚀 Entrepreneurial & Media Opportunities

You will apply your advertising and communication skills in freelance work, consulting, or entrepreneurial ventures, while also preparing for graduate study in communication, marketing, or public relations.