Management (Concentration in Business Analytics), B.S.
Program overview
The Business Analytics concentration prepares students to transform data into meaningful business insights that support informed decision-making. As organizations increasingly rely on data to guide strategy and improve performance, graduates with analytical expertise are in high demand across every industry.
Students learn how to collect, analyze, interpret, and communicate business data while developing practical skills in business intelligence, predictive analytics, data storytelling, and analytical reasoning. The curriculum explores how analytics supports decision-making across finance, marketing, operations, and management, preparing students to bridge the gap between technical data analysis and organizational strategy.
PROGRAM LEARNING OBJECTIVES
PROGRAM LEARNING OBJECTIVES
PLO 1: Apply the appropriate business processes, concepts, and methodologies.
PLO 2: Organize data to apply analytical methodologies to solve qualitative and quantitative problems in business.
PLO 3: Communicate effectively in teams to complete projects and tasks.
PLO 4: Examine professional ethics considering legal, organizational, and societal responsibilities
PLO 5: Select relevant data to accelerate growth and increase business efficiency and productivity.
PROGRAM REQUIREMENTS
PROGRAM REQUIREMENTS
Code | Title | Credits |
General Education Requirements | 49 | |
FS | Understanding College | 1 |
WRI1 | Writing | 3 |
OC1 | Presentation | 3 |
QR1 | Mathematics | 4 |
MAT-1105 | College Algebra | |
DL | Digital Literacy | 3 |
IT-1001 | Computer Tools | |
ALC | Arts and Literature across Cultures | 6 |
ENT-1777 | Design Thinking and Innovation | |
Choose one ALC course | ||
NSS | Natural Sciences | 6 |
EP | Ethics and Philosophy | 6 |
SSS | Social Sciences | 6 |
ECO-1201 | Principles of Macroeconomics | |
ENT-1001 | Introduction to Entrepreneurship | |
HGP | Historical and Global Perspectives | 6 |
FH | Personal Wellness | 2 |
HS-1001 | Health Issues | |
RS | Religion | 3 |
Major Requirements | 55 | |
ACC-1001 | Elementary Accounting I | 4 |
BAN-2301 | Spreadsheet Analytics | 3 |
BAN-3301 | Descriptive Analytics and Visualization | 3 |
BL-2101 | Business Law I | 3 |
BUS-1001 | Organization and Management | 3 |
BUS-2001 | Global Business | 3 |
BUS-4998 | Capstone Business Policies | 3 |
ECO-2202 | Principles of Microeconomics | 3 |
ECO-2306 | Money and Banking | 3 |
FIN-3301 | Principles of Finance | 3 |
HR-2204 | Human Resources Management | 3 |
IT-1103 | Computer-Based Information Systems | 3 |
IT-3301 | Project Management | 3 |
MKT-2201 | Introduction to Marketing | 3 |
PSC-2502 | Government and Business | 3 |
Complete FOUR additional BAN elective courses | 12 | |
Liberal Arts | 9 | |
General Electives | 6 | |
Total Credits | 122 |
CURRICULUM HIGHLIGHTS
CURRICULUM HIGHLIGHTS
• Develop a strong foundation in management, accounting, finance, marketing, economics, and global business.
• Learn to analyze and visualize data through courses in Spreadsheet Analytics and Descriptive Analytics & Visualization.
• Build technical skills in business information systems, project management, and data-driven decision-making.
• Gain expertise in business analytics by completing four advanced Business Analytics (BAN) electives.
• Understand the legal, ethical, and organizational aspects of modern business through courses in Business Law, Human Resources, and Government & Business.
• Apply analytical and strategic thinking to real-world business challenges in the Business Policies Capstone.
• Strengthen communication, quantitative reasoning, digital literacy, and critical thinking through a comprehensive general education curriculum.
• Graduate prepared for careers that combine business knowledge with analytical and data-driven problem-solving skills.
CAREER OPPORTUNITIES
CAREER OPPORTUNITIES
The Business Analytics concentration prepares graduates for careers that combine analytical expertise with business strategy, problem-solving, and data-driven decision-making.
• Business Development Manager
• Business Intelligence Analyst
• Business Systems Analyst
• Financial Analyst
• Market Research Analyst
• Operations Research Analyst
• Quantitative Analyst